The outrageous, delightfully devilish 1980s phenomenon is back, and in 2015, Adam Bomb, Leaky Lindsay, Bony Tony, and the rest of the Garbage Pail Kids are turning 30 years-old! The Topps Company, who introduced the sticker cards onto unsuspecting kids in 1985, are throwing a party to celebrate their big birthday. Topps will lead the way with a commemorative card series while Mighty Fine, Funko, and IDW Publishing will headline a 30th Anniversary licensing program which already has added licensees Steve Jackson Games and Trick or Treat Studios. 

The first of these new offerings to hit the market is Steve Jackson Games’ Super Snot Shots game, a limited edition game that debuted at New York Comic-Con this past October, and will be followed next spring by the Garbage Pail Kids Disgusting Dice Game. In a deal announced during San Diego Comic-Con, IDW Publishing released the first ever Garbage Pail Kids comic book series just before Christmas, Garbage Pail Kids Puketacular, to be followed by more comics throughout 2015. Funko plans a line-wide release of “GPK” toys and figurines, and Mighty Fine will collaborate on a special series of anniversary apparel.

“We’re so happy to be joined by Mighty Fine, Funko, IDW and others to commemorate GPK’s 30th birthday. These best-in-class licensees have expressed a fan-level of excitement at producing new, ground-breaking ‘GPK’ products,” says Topps’ Head of Outbound Licensing Adam Levine. “This speaks to the brand’s enduring legacy and the continued obsession among fans of a beloved 80s brand that they grew up with.”

Topps will release their 30th Anniversary card set in July. Mighty Fine, Funko, and SJG will launch their full product lines beginning in the second quarter of this year. IDW’s comic books will be released throughout the year. Topps plans a yearlong campaign including social media outreach (where GPK is enjoyed by an audience in excess of 300,000 people), plus media coverage, publicity, and promotional activities throughout the year.